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Blog - milwaukee

NEWS - 414 Everyone this Milwaukee Day

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Photo: Zak Gruber


In celebration of Milwaukee Day, April 14, 2018 (4/14), Too Much Metal is honoring the many heritages and cultures that contribute to the intersecting experiences of Milwaukee. A broad range of 414 themed t-shirts will be released as a part of a two-fold offering — supporting a visible community movement of self-affiliation, as well as a facilitation of social equity. This is an opportunity for Milwaukee to begin engaging with the complexity of how one’s identity is negotiated in the public space.

“The idea with these shirts is to draw as many different populations into the circle as possible, understanding that a rich and diverse community is the future of this city," says Too Much Metal's Fred Gillich. "So if we haven't reached you, let us know. We want all our circles to overlap like some rad Milwaukee Venn diagram.”

And in time for you to wear on Milwaukee Day, shirts will be available April 2nd, 2018 exclusively online at toomuchmetal.com and then the Too Much Metal Showroom beginning April 14th, 2018.

Too Much Metal will be releasing more 414 Everyone portraits in the coming weeks. Stay tuned. For more information, email Fred Gillich fred@toomuchmetal.com or call 414-465-8009. List of 414 Everyone shirts:




























Photo: Zak Gruber


Photo: Zak Gruber


 Photo: Zak Gruber


Photo: Zak Gruber

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