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Peter Santenello tours the 414

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MILWAUKEE — Hey everyone check out Peter Santenello's visit to the 414. This is how we make Milwaukee Rad. I believe in this city. Milwaukee is the ultra-violet light that guides Wisconsin. We are a fearless sunshine enduring loitering winters. We are bright and reliant stars, polka dotting the night sky with our trophies and scars. Thank you Peter ??for including our city in the American story. 

414 Day 2023

MILWAUKEE —Come celebrate 414 Day at the store. Shop, make friends and have a beer. Dropping the new 414 Baseball jersey. And FREE 414 Beer for everyone while supplies last. Doors open April 14th at NOON. Celebrate until 8p. 

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Everyone vs. Putin

MILWAUKEE — Attached is a FREE high-res graphic for Everyone vs. Putin. If you want to make stickers or t-shirts or just share — go for it ! I'm donating this graphic to all like-minded, peace loving humans on this planet. No war is the best war. Please use this graphic wisely and responsibly when supporting [...]

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Too Much Metal turns 21

MILWAUKEE —Streetwear and t-shirt brand, Too Much Metal, celebrates 21 years of business on June 1, 2021. "I started this whole thing with a sticker 21 years ago from my 'warehouse apartment' on Prospect Avenue in Milwaukee," says Too Much Metal designer, Fred Gillich. "Too Much Metal has taken on a life of its own. [...]

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Giant 414 Flag Part II

MILWAUKEE —  MILWAUKEE — On Monday April 12th at NOON, 414 Milwaukee is proud to celebrate Milwaukee Day (April 14th) by unfurling the giant 414 Flag from the balcony of City Hall — again. "In 2019 we dropped a giant 414 flag from City Hall to celebrate the good land. This time — a couple of years [...]

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MILWAUKEE —To celebrate this year's Milwaukee Day (4/14), the Nomad World Pub and 414 Milwaukee have teamed up to pour FREE 414 BEER for any Milwaukeean who's received either 1 or 2 doses of the COVID-19 vaccine shot and presents a valid CDC vaccination card. This Milwaukee Day offering is limited to 2 free 14oz [...]

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414 Rugs

MILWAUKEE —Introducing the 414 Milwaukee rug collection. All rugs are one of one hand tufted, luxury premium rugs.These rugs are a 1" thick heavy rug with hundreds of thousands of heavy-weight commercial grade yarn fiber. Back side is a non-slip, rubber cushion. All rugs are made under exclusive contract by Rug Thug in Milwaukee, [...]

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City of Milwaukee Face Coverings

Super honored and thankful to work with the City of Milwaukee Health Department's program to bring FREE masks to every Milwaukeean. These masks have an inside pocket for filters and extra layers. Scoop them up at the Too Much Metal Showroom (207 East Buffalo St 3rd Floor) and at these locations

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414 Canlaborations

MILWAUKEE — 414 Milwaukee and Vernacular Brewing are proud to introduce a new beer can collaboration program with Milwaukee businesses and organizations. This promotion is an opportunity for Milwaukee to build and strengthen community. The promotion combines the 414 brand with Vernacular's pilsner beer, and qualifying partners have the freedom to design their own cans. [...]

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414 Justice/ Light has Weight

414 Justice front print t-shirt. Back print Light has Weight. Your experiences have weight. Your voice has weight. Your truth has weight. So shine your light for everyone to see — it has gravitas.The continued sale of this shirt will — with 100% of the proceeds — go directly to these black and brown owned [...]

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